Get Your First 100 Customers

Consultancy-based tools, techniques and know-how for Solo Entrepreneurs

Free Consultation
Fixed Fees, No Contracts 

We work monthly so you can stop anytime with no obligation. 

Unlimited Assistance

We'll help you in whatever you need, whenever you need it. 

Customized and Collaborative Approach

We meet you where you are, and guide you through every step. 

Many solo entrepreneurs find marketing complex and overwhelming


Inadequate leads or low-quality leads

Poor click-through and sales conversion rates

Low engagement on social media


You've Built It....but Will They Buy It?

As an entrepreneur the biggest challenge you face is getting customers. Whatever stage you are at in starting your business, its never too early to think about how you will attract and keep customers.  However, it is all too easy for entrepreneurs to focus almost exclusively on building their product, assuming that if they build it, then the customers will come.

Being 'too close' to the product or service to be able to really get into the head of your customers

Being overwhelmed by social media marketing - not knowing where to start or what to focus on.

Not having a clear understanding of your target market and who the ideal customer is.

Not being able to devote the time and effort required to set up an effective sales funnel.

Free Consultation

You can change the World

WELCOME TO THE STARTUP CIRCLE 

helping early stage entrepreneurs succeed 

At Startup Circle, we are passionate about entrepreneurs.  We specialise in growing startups, by helping you build a  product that your customers love, and turning first-time buyers into your biggest advocates.


I'm Paul Osborn, founder of Startup Circle.  Back in 2003 I started a self-funded tech company.  Since then I've helped dozens of entrepreneurs avoid the mistakes that I made.

Read My Story

At Startup Circle We Help You Build Your Business, Not Just your Product

DESIGN

MARKETING

Funding

Product Management

Depending on what phase the startup is in, at any one time what you're working on with us might include:


• Market and competitive research
• Business and/or technical analysis
• Customer discovery and interviews
• Designing, building, execute, manage, and attribution for social media campaigns
• Designing, building your website and landing pages

  • Designing, creating, and managing customer funnels
    • CRM & email automation, drip emails, onboarding, marketing campaigns


Free Consultation

Welcome to Our Proprietary 5-Step, Repeatable Process

First, we help you understand your customer

Who are your customers, and what do they want? Successful businesses start with their customer. We'll touch on the discovery interview, persona development, achieving customer/problem fit and more.

Then, we ensure your product fits their needs

What should your product or service do/be? Are you solving a real problem that customers will pay for, or is it just an expensive hobby? We'll cover the MVP, prototypes, the Value Proposition Canvas, and achieving problem/solution fit.

We work with you to create a compelling message

How will you communicate to your prospective customers? We'll cover things like copywriting, taglines, the Customer Forces canvas, logos, colors and everything in between.

We help you effectively use social and traditional advertising platforms

How will you reach your customers? This module is about designing and executing successful sales funnels. Landing pages, websites, tagging, using marketing channels effectively and more.

We then utilize our expertise to create your conversion funnel.

How will you convert visitors into advocates? From shopping carts to referrals, we'll cover the ways you can sell and make money repeatedly.

How Lean Startup works

3 Simple Steps to Your First 100 Customers

1. No Obligation Consultation

It starts with a free, no obligations mentoring / discovery call to find out where you are with your business, and what you need to get out of the engagement.  We tailor our approach based on your objectives, and create a roadmap for you.

2. Weekly Collaborative Sessions

During the engagement we typically work three or four hours a week with you to help you with customer discovery, market positioning, website design & creation, and social media advertising.  We also set you up with our growth suite - a set of curated marketing and customer relationship tools.

3. Knowledge, Tools, and Marketing Collateral

You'll end up with a better understanding of your customers, and you'll know what it takes to got to market and win sales. You'll be armed with the knowledge you need, and a coherent set of marketing collateral, landing pages, websites, messaging, and a firm grasp of how to use social media marketing effectively.

Free Consultation

What Stage is Your Business At?

1. For Ideation Stage Startups

Do you have a business idea?

Knowing where to start is tough. We help Solopreneurs take that burning idea and formulate it into the foundations of a startup. We use Lean Canvas tools and techniques to push the boundaries to get ready for the launch phase.

Client Testimonial

"We had a business idea we had researched and felt confident was credible but had reached an impasse in getting down to the detail. We asked Startup Circle to help us to develop our idea into a much more solid proposition and plan, working online with us, using disciplined techniques to solidify the idea, and to consider new stakeholder interests and potential funding and branding approaches. We also built clarity on the technical integration with our platform partner. Throughout there was an inspirational, collaborative and a comfortable dynamic.  For two co-founders with other day-jobs, Paul’s content and energy was key to delivering our outcomes to a tight deadline, and we have a “take away” of all the valuable collateral we built together to enable us to take our idea forward to prospective clients."

Margery McConnell, Co-founder

@ Custus

Read Margery's Story

2. For Launch Stage Startups

Are you ready to launch your business?

Congratulations.  You've finally incorporated and are open for business.   We'll help you validate your business model with your  first few customers.  We use targeted community-building techniques such as email automation to nurture your first few customers.

Client Testimonial

"Just a few month after launching Thankbox, I attended the brand clinic event with Paul and Richard and had a great experience!  I got a lot of value out of it - it made me think deeply about my product & how branding fits into it. With their questions both Paul and Richard were able to tease out ideas and new approaches about my product. I've subsequently used this to develop and grow it further.  From a few dozen users, we now have hundreds.  Definitely recommend it to other founders!"

Val Hinov, CEO & Founder

@ Thankbox

3. For Traction Stage Startups

Are you ready to grow your business?

As you scale you constantly have to adjust your business model.  What worked with one customer probably won't work with   ten, a hundred...or a thousand.  We use targeted ad campaigns and event tracking to optimize your customer funnels and tune your product.

Client Testimonial

"They have a wealth of experience in the start-up space & are basically trying to help start-ups avoid common pitfalls related to the growth phase. I was a bit sceptical initially but after some one-on-one sessions I released that I needed a more structured approach to acquiring, on-boarding & retaining customers. Easy to work with, hands-on & pragmatic. I'm happy with the progress we are making. I can't afford to waste any money - it’s critical to retain acquired customers. Startup Circle are helping me to optimise the acquisition funnel & maximise my marketing spend"

Alan Loughrey, CEO & Founder

@ Bookbreakrs

Read Alan's Story

Pricing

We don't take equity, and nor do we charge you every time you need help.  We charge a monthly flat fee based on the stage that your startup is in, and for that you get unlimited everything - tools, techniques, and know-how to help you get your first 100 customers.  All contracts are month-to-month, with a money-back guarantee if you don't feel you are getting what you need, or what you expected.

Ideation

All the tools and support you need to take your startup idea to early launch. Taking your idea from inception to validation, ensuring you have the foundations in place.


£500

Free Consultation

Launch

Access to our Customer Growth Engine tailored to your acquisition strategy. This will give you the launch pad to gaining your first customers.


£750

Free Consultation

Traction

Our Advanced Customer Growth Engine taking full advantage of our CRM, Email and Social Media systems. Grow and deepen your customer relationships, accelerating your market traction.


£1000

Free Consultation

What Our Clients Say

"I can't afford to waste money"

bookbreakrs-logo

"They have a wealth of experience in the start-up space & are basically trying to help start-ups avoid common pitfalls related to the growth phase. I was a bit sceptical initially but after some one-on-one sessions I released that I needed a more structured approach to acquiring, on-boarding & retaining customers. Easy to work with, hands-on & pragmatic. I'm happy with the progress we are making. I can't afford to waste any money - it’s critical to retain acquired customers. Startup Circle are helping me to optimise the acquisition funnel & maximise my marketing spend"

Alan Loughrey, CEO & Founder

@ Bookbreakrs

Read Alan's Story

Can you afford not to have customers?

Customers are obviously great for the money they give you, but you will also need customers if you want to do any of the following


  • Attract investors
  • Secure a business loan
  • Win a business development grant
  • Find a co-founder
  • Get into an accelerator
  • Bootstrap with your own savings
Free Consultation

The Startup Circle Program Difference

Our philosophy: "Whatever You Need, Whenever You Need It"


  • Unlimited access to consultancy / coaching time
  • All the marketing, analysis, and design tools you need - included!
  • We'll show you how to do it, do it with you, and even do it for you!

So much more than just marketing or mentoring!

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